Nov 24, 2018

Back created this mixed media holiday short for Apple

Apple's new holiday spot, “Share Your Gifts,” is a two-minute-forty-five-second piece conceived by TBWA\Media Arts Lab and produced by Buck.

No production credits have been released yet for the ad, besides a music credit to Billie Eilish, the 16-year-old singer who performs an original song created for the commercial, “Come Out and Play,” which she wrote with her brother, Finneas O'Connell.

The accompanying behind-the-scenes video shows the construction of the miniature sets, which were then integrated with cg character animation.